So, do you want customers or not?

All of the stores in the mall I work behind started opening at 8am during Christmas week. The change in hours, however, was a secret: there were no signs posted anywhere I could see that announced the change. In previous years the exterior entrances all had posted schedules of December changes in hours, but there weren't any this year.

Do they want customers or not? The tenants might want them, but they aren't getting much help from the mall management.